Rohdaten (JSON)
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"endTime": "06.11.2025 00:00"
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"type": "text",
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"text": "\n"
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"text": "Jetzt registrieren",
"url": "mcdmobileapp://register"
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"Intro": {
"type": "container",
"items": [
{
"type": "text",
"style": "headline",
"text": "Du denkst, \nMecces kann nicht scharf?"
},
{
"type": "text",
"style": "normal",
"text": "Dann probier den neuen McSpicy® mit scharf paniertem Hähnchenbrustfilet – falls du dich traust ... Und wenn dir das noch nicht genug Schärfe war, dann warten noch viele weitere Spicy Produkte auf dich ..."
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]
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"ProductContainer": {
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"items": [
{
"type": "text",
"style": "headline",
"text": "\nDie neuen Spicy Produkte"
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"cards": [
{
"imageURL": "https://mobileapp-prod-cdn.mcdonalds.de/img/campaigns/mcspicy/25008_McSpicy_RaySono_App_Slider_McSpicy.webp",
"url": "overlay://OverlayProductsMcSpicy",
"description": "Erfahre mehr"
},
{
"imageURL": "https://mobileapp-prod-cdn.mcdonalds.de/img/campaigns/mcspicy/25008_McSpicy_RaySono_App_Slider_SpicyWrap.webp",
"url": "overlay://OverlayProductsMcWrapSpicyChicken",
"description": "Erfahre mehr"
},
{
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"url": "overlay://OverlayProductsShakerChickenMcNuggets",
"description": "Erfahre mehr"
},
{
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"url": "overlay://OverlayProductsMcShakerFries",
"description": "Erfahre mehr"
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"url": "overlay://OverlayProductsMcTastyBacon",
"description": "Erfahre mehr"
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"url": "overlay://OverlayProductsMcSundae",
"description": "Erfahre mehr"
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{
"type": "text",
"style": "headline",
"text": "Zu den Produkten"
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{
"type": "button",
"text": "Jetzt bestellen",
"url": "mcdmobileapp://order/categoryList?catId=107"
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"CouponContainer": {
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"type": "text",
"style": "headline",
"text": "\nEntdecke heiße Angebote"
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"cards": [
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"endTime": "03.10.2025 00:00"
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"description": "Zum Coupon"
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"endTime": "09.10.2025 00:00"
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"url": "mcdmobileapp://deal/dealDetails?offerPropID=10010593",
"description": "Zum Coupon"
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"imageURL": "https://mobileapp-prod-cdn.mcdonalds.de/img/campaigns/mcspicy/25008_McSpicy_RaySono_App_Slider_Coupon_Dipset_v02.webp",
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"startTime": "01.10.2025 00:00",
"endTime": "13.10.2025 00:00"
},
"url": "mcdmobileapp://deal/dealDetails?offerPropID=10010552",
"description": "Zum Coupon"
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{
"imageURL": "https://mobileapp-prod-cdn.mcdonalds.de/img/campaigns/mcspicy/25008_McSpicy_RaySono_App_Slider_Coupon_Doppelpack_v02.webp",
"criteria": {
"startTime": "09.10.2025 00:00",
"endTime": "20.10.2025 00:00"
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"url": "mcdmobileapp://deal/dealDetails?offerPropID=10010553",
"description": "Zum Coupon"
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"url": "mcdmobileapp://deal/dealDetails?offerPropID=10010547",
"description": "Zum Coupon"
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"endTime": "20.10.1990 00:00"
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"url": "mcdmobileapp://deal/dealDetails?offerPropID=10010591",
"description": "Zum Coupon"
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"SpicyDipContainer": {
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"startTime": "21.08.2025 00:00",
"endTime": "15.10.2025 23:59"
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"type": "text",
"style": "headline",
"text": "\nAdd even more Spice ..."
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"cards": [
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"VotingContainerMainContent": {
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"items": [
{
"type": "text",
"style": "headline",
"text": "\nBleibt nur noch eine Frage:"
},
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"type": "image",
"url": "https://mobileapp-prod-cdn.mcdonalds.de/img/campaigns/mcspicy/25008_McSpicy_RaySono_App_MediaTeaser_Range.webp"
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{
"type": "text",
"style": "normal",
"text": "Du hast den neuen McSpicy® schon probiert? \nDann gib uns deine Meinung zum Schärfe-Level!"
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"reference": "registerButton"
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"text": "Jetzt abstimmen"
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"identifier": "choice",
"headline": "Schärfe-Barometer",
"text": "Wie scharf ist der McSpicy®?",
"required": true,
"minItems": 1,
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"options": [
{
"value": "zunge",
"label": "=!!''@&, ist das scharf!"
},
{
"value": "feuer",
"label": "Hat ordentlich Feuer."
},
{
"value": "kitzelt",
"label": "Kitzelt ein bisschen."
},
{
"value": "scharf",
"label": "Wie, der ist scharf?"
}
]
},
{
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"value": "bigmacRedemptions"
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"key": "streak",
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"headline": "Das sagen unsere Gäste ...",
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"type": "text",
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"text": "\nTränen lügen nicht ..."
},
{
"type": "text",
"style": "normal",
"text": "Wenn du dir sagst: „Mecces kann nicht scharf“.\nWenn du nicht glaubst, was die Werbung sagt.\nDoch jetzt sieh dich an, schau‘ in dein Gesicht Und du wirst seh‘n: Tränen lügen nicht …"
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"reference": "Spacer"
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{
"type": "text",
"style": "headline",
"text": "Lust auf mmhhher?"
},
{
"type": "button",
"text": "Zu den Aktionsprodukten",
"url": "mcdmobileapp://campaign/promotions"
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]
},
"newsletter": {
"type": "container",
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{
"reference": "Spacer"
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{
"type": "text",
"style": "headline",
"text": "Newsflash für Genießer"
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{
"type": "slider",
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{
"type": "text",
"style": "normal",
"text": "Aktiviere jetzt deinen McDonald’s Newsletter und die Pushnachrichten, um keine Vorteile mehr zu verpassen!"
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"criteria": {
"startTime": "21.08.2025 00:00",
"endTime": "28.08.2099 00:00"
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{
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{
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{
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{
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{
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{
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"criteria": {
"platform": "iOS"
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"url": "identifier://ThankYou"
}
],
"toggleFalseItems": [
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"reference": "VotingContainer"
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]
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{
"reference": "VideoContainer"
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{
"type": "text",
"style": "headline",
"text": "Test - Voting Result without Toggle"
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"reference": "VotingResult"
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],
"footer": {
"text": {
"text": "Nur für registrierte App-User in teilnehmenden Restaurants. In Frühstücksrestaurants ab 10:30 Uhr. Solange der Vorrat reicht. © 2025",
"alignment": "center"
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"reference": "VideoContainer"
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"text": {
"text": "Nur für registrierte App-User in teilnehmenden Restaurants. In Frühstücksrestaurants ab 10:30 Uhr. Solange der Vorrat reicht. © 2025",
"alignment": "center"
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},
{
"type": "text",
"style": "headline",
"text": "McSpicy®"
},
{
"type": "text",
"style": "normal",
"text": "Unser neuer, spürbar scharfer McSpicy® hat es endlich auch nach Deutschland geschafft! Zartes Hähnchenbrustfiletstück in extra scharfer Panade, mit cremiger Sandwichsauce zwischen fluffigem Sesam-Bun und knackigem Eisbergsalat."
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},
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"style": "headline",
"text": "McWrap® \nSpicy Chicken"
},
{
"type": "text",
"style": "normal",
"text": "Wrap it like it’s hot: Probiere jetzt unseren neuen McWrap® Spicy Chicken. Eingerollt im Weizentortilla, teilt sich das zarte Hähnchenbrustfiletstück mit scharfer Panade seinen Platz mit knackigem Eisbergsalat, Salatgurken, saftigen Tomaten und Zwiebeln. Die cremige Sandwich-Sauce bringt den Ausgleich zur Schärfe und macht den McWrap® zum perfekten Snack."
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"type": "button",
"text": "Jetzt bestellen",
"url": "mcdmobileapp://order/productDetail?prodID=6288"
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{
"type": "image",
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},
{
"type": "text",
"style": "headline",
"text": "Shaker Chicken McNuggets\nLime & Chili Flavor"
},
{
"type": "text",
"style": "normal",
"text": "Für alle, die Chicken und shaken mögen: unsere brandneuen Shaker Chicken McNuggets Lime & Chili Flavor sind da. Außen knusprig, innen zart – und mit unserem feurigen Lime & Chili Flavor veredelt, sorgen sie für den ultimativen Geschmackskick."
},
{
"type": "button",
"text": "Jetzt bestellen",
"url": "mcdmobileapp://order/productDetail?prodID=3340"
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"type": "text",
"style": "headline",
"text": "McShaker® Fries Lime & Chili Flavor"
},
{
"type": "text",
"style": "normal",
"text": "Geschüttelt, nicht gerührt: unsere beliebten McShaker® Fries sind zurück! Noch nie davon gehört? Dann wird‘s höchste Zeit sie zu probieren! Einfach Kult-Pommes eintüten, Lime & Chili Flavor drüberstreuen, kräftig shaken – und genießen."
},
{
"type": "button",
"text": "Jetzt bestellen",
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},
{
"type": "text",
"style": "headline",
"text": "Big Tasty® Bacon Chili Cheese"
},
{
"type": "text",
"style": "normal",
"text": "Wofür brennt dein Hunger? Erlebe es mit der scharfen Version des großen Burgerlieblings Big Tasty® Bacon! Zuerst die Pflicht: herzhafter Bacon, saftiges Rindfleisch aus Deutschland, Tomaten, knackiger Salat, Cheese und natürlich die originale Big Tasty® Sauce. So weit – so tasty! Doch jetzt kommt ordentlich Dampf dazu: mit Jalapeños und cremiger Chili-Cheese-Sauce. Ein must-Bite für alle, die es schärfer mögen."
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{
"type": "text",
"style": "headline",
"text": "McSundae®"
},
{
"type": "text",
"style": "normal",
"text": "Dir wird’s zu heiß hier? Dann hol dir unbedingt deinen Emergency McSundae® als wohlverdiente Abkühlung. Denn vertrau uns: Ohne den geht nichts. Vor allem, wenn du dich tapfer durch unsere neuen Spicy Produkte probiert hast."
},
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"text": "Jetzt bestellen",
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"style": "headline",
"text": "Spicy Dip Challenge"
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{
"type": "text",
"style": "normal",
"text": "Hol dir jetzt unsere neue Spicy Dip Challenge mit drei Saucen: Flame Creamy Chipotle Sauce, Fire Smoky Hot Habanero Sauce und Burn Hot Chili Sauce. Im Bundle mit 9 oder gleich 20 knusprigen Chicken McNuggets® oder McPlant® Nuggets kannst du dich so durch drei Schärfe-Level durchdippen. Aber nur solange der Vorrat reicht – also lieber gleich zu Mecces!"
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}
